Welcome to REO Franchise

At REO Franchise, we believe in fully supporting our franchises in every way to ensure their growth and success. As part of the Real Estate One team, you are not just joining a brand; you are joining a family dedicated to your professional development and prosperity.

Why Real Estate One?

With over 90 years of experience, Real Estate One has built a reputation of excellence and innovation in the real estate industry. Our franchisees benefit from a strong culture, extensive training and educational opportunities, leading technology platforms, and consistent support services. We are committed to providing every resource you need to succeed.

Strong Leadership Strong Leadership Benefit from decades of industry expertise and leadership.
Comprehensive Training Comprehensive Training Access a wealth of training and educational opportunities
Continuous Support Continuous Support Receive ongoing support and services to grow your business.
Family Atmosphere Family Atmosphere Join a network that values respect, care, and strong core values.
Cutting-Edge Technology Cutting-Edge Technology Utilize our advanced technology platforms to enhance your operations.

Our Commitment

Our Commitment 1
Join Our Family, Build Your Future

We know that real estate brokerages and the profession have and will continue to change, with technology advances driving the way and future of the industry. We also know that Managing Brokers have little time to focus on the myriad of things needed to fully implement and support their business model, execute their business plans, develop supporting resources, stay abreast of technology and provide needed products and services to their agents and clients. At Real Estate One, we understand and embrace the challenges of our Franchisee, and support them in creating new opportunities for their Operations and agents.

As a fourth generation, family-owned brokerage, started in 1929, we are truly driven by our strong core values (ExCITE) and family atmosphere. Our culture is one of value, respect and caring for every Franchise Broker/Owner, their agents and staff members. This is why we are excited every time we have an opportunity to add another quality Franchise to our family!

Join Our Family, Build Your Future

At Real Estate One, we believe our principal responsibility as leaders of the Real Estate One team is to fully support each Franchise in every way to ensure they will prosper and professionally grow their business.

We know that Franchise Broker prospects are looking for more than a brand or laundry list of "stuff". We believe it's more important to provide a reinforcing culture with strong leadership, a wealth of training and educational opportunities, leading technology platforms, and consistent support services. This is our strength and we pledge to always be focused to assure our franchisees and their agents' every opportunity for success.

Our Commitment 2

We've got your back!

With a franchising opportunity, you become part of an ever-expanding family and community that spans across Michigan.

Training and Support

Learning Institute 2.0

Exclusive online learning library featuring courses and educational tools focused on personal productivity, sales skills, career development, and breakthrough business strategies. Learning tracks on Sales, Certifications, Marketing & Technology, Relocation; featuring industry leading speakers/trainers.

Coaching and Business Development

Real Estate One offers comprehensive training for both new and experienced professionals, supported by local brokers and managers. Our curriculum includes live and online presentations from industry leaders, free Continuing Education, annual conferences, and monthly sales meetings. Access our resources anytime through our online platforms to stay updated on the latest industry trends.

Industry Expert Exclusives

Real Estate One's partnerships with top national real estate leaders, coaches and trainers allows us to provide an exceptional edge on market leading programs. Featured presenters include Matthew Ferrara, Josh Linkner, Steve Harney, Verl Workman, Steve Woodruff, the Buffini Group, and others.

Real Estate One Academy

Courses, classes and sophisticated training programs by highly trained staff that keep our sales associates on the cutting edge.

Ready To Take The Next Step?

Contact us today to learn more about the exciting opportunities that await you with REO Franchise. Let us help you build a prosperous and fulfilling career in real estate. Join the REO Franchise family and unlock your potential.

For more information, contact Dennis Parnell, President and Chief Operating Officer, Northwest Michigan Division and Franchising Division at [email protected] or call 231.933.9597.

Stuart Elsea

President, Financial Services

Wendy Johnsen

Franchise Operations Manager

Dennis Pearsall

President/Cheif Operating Officer
Franchising Division

Phone: (231) 933-9597

Email: [email protected]